ETHAN LITUCHY

Performance Marketing Strategist / M.S. Integrated Marketing / Outstanding Senior & Top Scholar Award Recipient

I am a marketing strategist passionate about performance marketing, brand-building, data-driven storytelling, and paid media. As a Digital Marketing Strategist at EAB in Washington, D.C., I manage a multi-million dollar annual paid media portfolio for 50+ higher education clients, overseeing 300+ campaigns.

While Manager of Branding & Social Media for The American Pops Orchestra and Nouveau Productions in Washington, D.C., I led integrated campaigns, turning research and audience insights into resonating experiences across omnichannel marketing mixes.

With a Master’s degree in Integrated Marketing Communications and three years of paid social and agency experience, I am driven by client work and brand building.

My Experience

Early in my career, I diversified my portfolio across digital marketing, paid social media, and integrated marketing through agency experiences, internships, and professional experience.

Digital Marketing Strategist

EAB

Washington, D.C.

June 2025 — Present

Manager of Branding & Social Media

The American Pops & Nouveau Productions

Washington, D.C.

Dec 2023 — June 2025

Marketing Intern

HUNTER Digital

New York City, NY

May 2023 — Aug 2023

Digital Advertising Intern

West Virginia University

Morgantown, WV

May 2022 — May 2024

Account Director

Martin Hall Agency

Morgantown, WV

Jan 2023 — Dec 2023